Why interview-to-article is hard to do well
An interview transcript and an article are two different artifacts. The transcript is faithful but unreadable: people talk in fragments, double back, and qualify everything. The article is readable but loses the voice if you're not careful.
The job is to keep what made the interview worth doing — the actual things the person said — while giving a reader the shape they expect. Lede that hooks, narrative that progresses, quotes that earn their place. We draft that scaffolding; you bring the editorial judgment.
What a good interview-driven article contains
- A lede with stakes — the first paragraph names the question and why it matters now.
- A narrative arc — context → tension → resolution. Not a Q&A transcript with line breaks.
- Verbatim quotes — if you'd put it in quote marks, the words have to be exactly what was said.
- Voice preserved — the article should still read like *that person* talking, not the publication's house style.
- Source-able claims — every factual statement traces back to a timestamp in the recording.
How audien·to drafts yours
What lands in the doc
- Title and ledeheadline + 80-word opening graf that names the question and the answer.
- Narrative body3–5 sections, each anchored by a claim from the interview. Speaker tagged, paragraphed, ready to edit.
- Pull quotes3–6 verbatim lines, attributed to the subject, each long enough to stand alone.
- Source mapevery quote and claim mapped back to its timestamp in the recording, so you can verify.
- Open questionsany threads the interview left unresolved — surfaces them as a “follow-ups” list, not buried in the body.
Writing from interview audio
- Quotes are sacredif it's in quote marks, the words must be exactly what was said. Cleanup happens around quotes, never inside them.
- Lede earns the readopen with the unexpected thing the subject said — not their bio. Bio belongs in graf 3.
- One claim per sectioneach section answers one question. If a section needs subheads, it's actually two sections.
- Voice over polishif the subject says “gnarly” — keep it. Smoothing into corporate prose is the failure mode.
- Source-mapping disciplineevery factual claim should be checkable in the audio. We attach timestamps so you can verify before publishing.
Knobs in the Options panel
- LengthShort (~600 words) · Standard (~1200) · Long (~2000+).
- VoiceMatch the speaker (default) · Match the publication · Neutral.
- Quote count3 / 6 / 10 — fewer is more punchy, more is better source coverage.
- Lede styleIn-the-room scene · Provocative claim · Stakes-first · Question.
- Output language23 supported. Translate to publish in any of them.